The Digital Reader

I just came across the following tidbit in an article on Samsung:

Samsung’s local rival LG Electronics has also joined the ranks of the “e-book frenzy” with the new e-book strategies.

A senior executive at LG Electronics said it will expand its e-book portfolios with the help from its flat-screen affiliate LG Display.

“LG will launch a new product in April to take on Apple and Amazon. The product will be revolutionary,” the executive said, citing LG Display’s production ramp-up of e-papers.

LG Display is heavily betting on e-paper business at a time when most of major PC makers are jumping into the e-book market. The world’s No. 2 flat-screen maker is supplying e-papers to Sony of Japan and Iriver.

“E-book and e-paper markets have higher potential. LG Display plans to increase our e-paper share to 20 percent by the end of this year. The partnership with PVI is just a starting point for us,” an LG Display spokesman said.