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InfoTrends Announces Study on Reading & Digital Content in Europe

March 29th, 2010 by Nate Hoffelder · No Comments · surveys & polls

From the press release:

InfoTrends has polled over 1,300 European consumers from five countries to get a better understanding of the dynamics at work, and has complemented those insights with additional data on reading and publishing trends to create a report entitled  Consumer Media Preferences – The Future of Publishing Applications.

The report discusses topics including:

  • Changes in Reading and Communication Habits
  • Newspaper Publishing
  • Magazine and Journal Publishing
  • Book Publishing
  • The Rationale behind e-Books
    - e-Book Concepts
    - Pricing of e-Books
    - Controversies around e-Books
    - e-Books Moving Forward

In addition to questions regarding media usage, the survey asked questions related to screen reader usage and ownership in areas including:

  • e-Reader Ownership
  • e-Reader Non-users
  • e-Reader Advantages
  • e-Reader Usage
  • Reasons to Read More Print


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