A reader has just posted a link to a survey he’s running right now. It won’t take long to complete and I thought it would be helpful for everyone to participate.
The survey questions are fairly basic and they can be filled out anonymously.
image by TheKarenD
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Over in the UK and Ireland it’s World Book Day today, and several survey companies have released recent polling dat about how people read.
Mintel released a report today that showed even though 18% read ebooks, nearly half of the UK (49%) still prefers paper books over digital. The problem with that number, though, is that it’s not clear how many respondents actually buy books on a regular basis. That 49% might be irrelevant so far as the book market is concerned.
E-readers have made significant market penetration in the UK with 8% of adult readers reporting that they owned one. Also, about 5% of adult readers own a tablet.
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Ebrary, a digital library content distributor, is conducting apoll right now. They’re working to develop new ways to support an offline/download model and to reading on handheld devices. They want to better understand your needs, and they would very much appreciate your comments and suggestions.
Update: This Survey is directed at librarians, and it asks questions that most of the general public may not be able to answer. I hadn’t filled out the survey yet, so I didn’t know. Sorry.
You can find the survey here.
So an interesting study showed up on the internet in the past few days (Daily Mail). Three grad students at Princeton University and Indiana University did an experiment to test the effect a font had on reading comprehension. What they did was have a control group read a list of facts in a normal black arial font while the test group read the same list in a light gray comic sans font. The test group scored higher in the memory recall test 15 minutes later, which goes against everything I know about readability. [Read more →]
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The Book Industry Study Group held a meeting last week where they looked into whether publishers, retailers, and content creators are using ISBNs the way they’re supposed to. FYI: An ISBN is basically a serial number for an ebook or paper book.
The short answer is that a lot of companies are going their own way. Publishers and distributors regularly use the wrong ISBN, and while retailers should reject a title because of this they usually don’t. they’re more interested in getting the ebook on the market. [Read more →]
I just came across a new study today about ebooks and e-readers in the classroom. Unlike other surveys, this one focused entirely on k-12 educators. A total of 1300 responded to the poll.
I only have the executive summary, but that alone makes for fascinating reading. 40% of teachers and 50% of librarians have bought ebooks. I was surprised to discover that of the librarians who bought ebooks, they purchased an average of 844 ebooks over the past year. And of the teachers who bought ebooks, 70% did spend their own money. Curiously enough, teachers were more likely to buy ebooks for professional development than for the classroom.
They complete survey results are being sold for $99. I think it’s worth it.
PWC have released the results of a study today that summarizes the current state of the ebook and e-reader market. PWC polled over 1000 online users in the US, UK, Germany, and the Netherlands. I’m still reading it myself, but I’m intrigued by some of the results. [Read more →]
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Aptara released the results of a survey today. They surveyed a group of 600+ publishers on the various things they’re doing with ebooks. If you want, you can find the complete report here.
There are a bunch of interesting details in this report, like more of the respondents prefer the iPad over the Kindle (with PC in 3rd place). Think about that. The iPad was only released this year.
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Change Wave just posted a new set of survey results about e-reader ownership in the US. According to this most recent poll, only 47% of the 2800 respondents own a Kindle
(down from 62% in August) and 32% own an iPad (up from 16%).
I’m not sure I trust the numbers. According to the results the B&N Nook and Sony Reader only account for the barest fraction of the market. We know that that is very likely not true (at least for the Nook). I wonder if they had some kind of selection bias that weeded out Nook and Sony owners?
The NACS (National Association of College Stores) sent out a survey on 5 October to college students, and it received 627 replies. There are a number of interesting data points in the report. For example, 8% of respondents own an e-reader and 59% aren’t going to buy one in the next 6 months.
Interesting. This one will require some thought.
via NACS
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