There’s a well known fact about ad revenues for print vs internet: internet ad revenues are usually lower than print. This fact is one of the reasons given for why some websites are implementing paywalls. They’re trying to bring in more money to boost their website revenue to the same range as their print revenue. [...]
Entries Tagged as 'ad'
Check out how News Corp blew $3m on The Daily’s Super Bowl Ad
February 6th, 2011 · 1 Comment · software news, video
The Super Bowl ad for The Daily just showed up on Youtube, and I have to say that the ad is as awe inspiring as the digital newspaper itself.Snide comments aside, I think we have the winner for “Most Ambivalent Super Bowl Ad”. It’s by no means the worst ad but it is the least [...]
Flat ad revenues could spell doom for magazine apps
October 18th, 2010 · No Comments · opinion
The market research firm Flurry posted an interesting article on their blog on Thursday last week. Flurry, if you don’t know, are a company that track the app market based on small bits of code embedded in apps from certain developers. They were one of the first to announce the iPad (they were getting data [...]
New Kindle ad – K3 vs iPad in sunlight
September 13th, 2010 · No Comments · video
“I actually paid more these sunglasses.” Whatever Amazon paid for the commercial, they got their money’s worth in that one line.
RSS
Email
Facebook
Twitter
